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One thing that really surprises me in the US is just how dated some of the imagery and language is around here when it comes to women. There are numerous adverts on TV exhorting women to buy workouts such as the exciting … Continue reading
Kind of interesting article at Survey: Facebook Strategy Should be About Deals Not Engagement | Social Commerce Today. It’s kind of interesting mainly because the research it’s built on appears pretty flaky. Essentially they asked the question ‘Why do you follow … Continue reading
I don’t usually like adverts much but this one makes me feel all warm inside – and really old. It’s an update of the JR Hartley Fly Fishing Yellow Pages ad. This time a Day V Lately is trying to … Continue reading
So Facebook makes its move onto Google’s turf – and it looks an attractive offer. They’ve just started down the road to carrying more relevant, local advertising. Combined with their phone application, they will be able to offer local and immediate … Continue reading
From Lad to 4D man: The ever-changing face of modern masculinity | Life and style | The Guardian. The new trend for male magazines and all things male is that men are men. Not any type of man in particular … Continue reading
Here’s a list of brands: Starbucks Coke Oreo Skittles Disney What’s the list? The biggest ad spenders in the US? Maybe, though it’s also the most popular brands on Facebook (offline brands, i.e. excluding Facebook and YouTube). What a brave … Continue reading